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January 23, 2024

How can we trigger the buying impulse on grocers' sites and apps?

In physical stores, the impulse to buy can come from point-of-sale displays, product tastings or special offers in dedicated aisles. But how do you dramatize this impulse on an online grocery site?

The Mealz Team

January 17, 2024

5 min

Who shops groceries online and why?

The demographics of this sales channel are not necessarily similar to those of other eCommerce platforms. In Europe, who shops on Drive and why?

Major food brands: a pessimistic future?

What are the real issues facing consumers in relation to food brands in 2023?

What are innovative formats in retail media?

In 2022, retail media will record sales of 887 million euros in France, representing growth of 30% compared to 2021. In fact, this market represents 10% of online advertising, and promises to continue growing in the years ahead.

Plant-based meat: a promising future or a bad idea?

Between debates over its name and objections from some consumers, plant-based meat is not yet unanimously accepted. But is this alternative to animal products really a sustainable solution for the future?

5 measures taken by retailers and brands to promote sustainable food production

For several years now, the food industry - both brands and retailers - has been mobilizing to help customers choose more environmentally-friendly food.

Camille Basso

Consumption

August 18, 2023

Infographic: Europeans and cooking

We've analyzed the cooking habits of Europeans and compiled them into a delightfully amusing infographic.

How can AI help advertisers make up for the end of third-party cookies?

The end of third-party cookies is sounding the death knell for the unification of customer data, and AI is emerging as a solution to help companies palliate this digital transformation.

Batch cooking: Fresh help from an old favourite

Faced with inflation, many consumers have adopted a new culinary trend: batch cooking. With its many advantages, it could be the solution to maintaining a balanced diet... while spending less!

The Mealz Team

Food

Food E-commerce Data, Trends, and Insights

Featured Article

Shopping with ChatGPT: What We've Integrated at Carrefour Belgium

How can we trigger the buying impulse on grocers' sites and apps?

Who shops groceries online and why?

Major food brands: a pessimistic future?

What are innovative formats in retail media?

Plant-based meat: a promising future or a bad idea?

5 measures taken by retailers and brands to promote sustainable food production

Infographic: Europeans and cooking

How can AI help advertisers make up for the end of third-party cookies?

Batch cooking: Fresh help from an old favourite

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